Updated on 14/05/2021
Cookies are used for many different functions including auto-filling forms, counting visitors, personalising content, targeting advertising, recording user preferences and for authentication and security. We may connect behavioral data from sessions in Google Analytics with a logged-in profile to improve our systems and to help provide a more relevant, personal experience.
Other than cookies that are deemed to be strictly necessary you have the right to choose whether to accept our cookies. Strictly necessary cookies are necessary for the Boomin website to function. Examples of this include: setting your privacy preferences, logging in to your Boomin account, or completing forms. Though these cookies cannot be switched off you can set your browser to block or alert you about these cookies, but please be aware that this will stop some parts of the Boomin website from functioning as intended.
We also use some cookies that let you use your social media details to log in to your account, and to count visitors to our website and where they most like to go on the site. This helps us to improve its overall functionality.
We also set optional analytics cookies to help us improve our site which assists with evaluating the performance of our website. For this, we use a Google Analytics tool.
These analytics cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone, including the number of visitors to the website, where visitors have come to the website from and the pages they visited. Read Google’s overview of privacy and safeguarding data.
To opt out of being tracked by Google Analytics across all websites visit https://tools.google.com/dlpage/gaoptout.
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
|_ga||Tracking cookie set by Google Analytics|
|_gaRM_gid||Tracking cookie set by Google Analytics|
|_gat_||Tracking cookie set by Google Analytics|
|__utm||Track where the user comes from|
|gaexp||Tracking cookie set by Google Analytics|
|_gaRM||Tracking cookie set by Google Analytics|
|_gid||Google Analytics User Identifier|
|NID||Tracking cookie set by AdSense|
|DSID||Tracking cookie set by AdSense|
|test_cookie||Tracking cookie set by AdSense|
|id||Tracking cookie set by AdSense|
|__gads||Tracking cookie set by AdSense|
|GED_PLAYLIST_ACTIVITY||Tracking cookie set by AdSense|
|ACLK_DATA||Tracking cookie set by AdSense|
|_cflb||Maximizes network resources by Cloudflare|
|_cf_bm||Manage website traffic by Cloudflare|
|_cfduid||Malicious traffic protection by Cloudflare|
|_gads||Tracks pay-per-click advertising by Google AdWords|
|_hjClosedSurveyInvites||Tracking cookie set by Hotjar|
|_hjDonePolls||Tracking cookie set by Hotjar|
|_hjMinimizedPolls||Tracking cookie set by Hotjar|
|_hjShownFeedbackMessage||Tracking cookie set by Hotjar|
|_hjid||Tracking cookie set by Hotjar|
|_hjRecordingLastActivity||Tracking cookie set by Hotjar|
|_hjTLDTest||Tracking cookie set by Hotjar|
|_hjUserAttributesHash||Tracking cookie set by Hotjar|
|_hjCachedUserAttributes||Tracking cookie set by Hotjar|
|_hjLocalStorageTest||Tracking cookie set by Hotjar|
|_hjIncludedInPageviewSample||Tracking cookie set by Hotjar|
|_hjIncludedInSessionSample||Tracking cookie set by Hotjar|
|_hjAbsoluteSessionInProgress||Tracking cookie set by Hotjar|
|_hjFirstSeen||Tracking cookie set by Hotjar|
|hjViewportId||Tracking cookie set by Hotjar|
|_hjRecordingEnabled||Tracking cookie set by Hotjar|
|_fbp||This Cookie is placed by Facebook. It enables us to measure, optimize and build audiences for advertising campaigns served on Facebook. In particular it enables us to see how our users move between devices when accessing the web site and Facebook, to ensure that our Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on our web site.|
|uid||Enables Adfenix to keep track of returning users to identify recurring behaviours.|
|fr||Enables the use of events from the website when creating and optimising advertising campaigns in the Facebook ecosystem.|
Google Analytics helps us measure website traffic and analyse visitor behaviours on our pages.
Google Ads cookie tracks pay-per-click advertising and drops cookies to remarket paid search adverts.
Google Analytics Remarketing collects statistical information for display and search retargeting.
Hotjar helps us to analyse how our site is performing and optimise our Customers' experience.